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Case studies

What we did, for whom, and how.

Twelve recent missions: the context, the approach, the deliverables, what it changed. From B2B ingredient suppliers to consumer brands, from groups in transition to clinics.

Nutrimedia — internal project — Content Autopilot — the €10,000 app Nutrimedia built for itself for $39
Nutrimedia — internal project Editorial AI / SEO & GEO

Content Autopilot — the €10,000 app Nutrimedia built for itself for $39

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Lallemand Bio-Ingredients — Solyve — naming and building the brand of Lallemand's food enzymes
Lallemand Bio-Ingredients B2B ingredients / Food enzymes

Solyve — naming and building the brand of Lallemand's food enzymes

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Yakult — Raising awareness without over-promising on the link between the gut and hormones for Yakult
Yakult Nutrition & health - General public & health professionals

Raising awareness without over-promising on the link between the gut and hormones for Yakult

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HHOYA — Building an international brand for intelligent sourcing at HHOYA
HHOYA Ingredient sourcing - Food, beverage & nutrition - Global

Building an international brand for intelligent sourcing at HHOYA

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Procelys by Lesaffre — Establishing scientific leadership in hyaluronic acid fermentation for Procelys
Procelys by Lesaffre Biotechnology - Nutrition - Cosmetics - Pharmaceuticals

Establishing scientific leadership in hyaluronic acid fermentation for Procelys

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Ennolys by Lesaffre — Asserting fermentation expertise through a press and editorial campaign for Ennolys By Lesaffre
Ennolys by Lesaffre Industrial fermentation - B2B - Food, Nutra, Biotech

Asserting fermentation expertise through a press and editorial campaign for Ennolys By Lesaffre

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Bonduelle — Moving Bonduelle’s reputation watch from reactive to anticipatory
Bonduelle Food - Consumer brands - Europe

Moving Bonduelle’s reputation watch from reactive to anticipatory

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Avril – Plant-Based Ingredients Solutions — Repositioning one of Avril's Business Units to support the food transition
Avril – Plant-Based Ingredients Solutions Food ingredients - B2B - Europe

Repositioning one of Avril's Business Units to support the food transition

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Claris Clinic — Aligning the Claris Clinic’s image with its premium positioning
Claris Clinic Aesthetic medicine & surgery · Belgium

Aligning the Claris Clinic’s image with its premium positioning

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Sunbloom — Rewriting Sunbloom’s sales deck to sell the science behind its plant proteins
Sunbloom Plant proteins / Sustainable nutrition

Rewriting Sunbloom’s sales deck to sell the science behind its plant proteins

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Angeopro — Rebuilding the Angeopro brand on 30 years of yeast-protein biotechnology
Angeopro Sustainable nutrition / Alternative proteins

Rebuilding the Angeopro brand on 30 years of yeast-protein biotechnology

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Lallemand Bio-Ingredients — Health Ingredients — Training the LBI Health Ingredients teams to turn LinkedIn into a business channel
Lallemand Bio-Ingredients — Health Ingredients B2B health ingredients / Biotech

Training the LBI Health Ingredients teams to turn LinkedIn into a business channel

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Nutrition & Santé — When the problem isn't the product, but the shelf
Nutrition & Santé Food · Health & nutrition brands · Europe

When the problem isn't the product, but the shelf

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