Science decoded, the business angle included.
Ingredient markets, clinical studies under scrutiny, regulatory, AI visibility. Every insight is sourced — PubMed, EFSA, dated reports — and ends with what it changes for your pipeline.
Insights — Page 3
EAT-Lancet 2025: strategic GPS (at last) for the ingredients industry
Actionable deciphering of EAT-Lancet 2025: roadmap 2026-2030, KPIs, PHD reformulation, sustainable sourcing, access. Everything you need to know!
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When microbes redefine taste
From the fermentation of cocoa to wine and beer, microbes play a key and unsuspected role in food innovation and taste.
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When the microbiome slows children's growth
A ground-breaking study reveals how genetic instability in the gut microbiome predicts growth problems in children as young as 5 months.
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The future of dining in 2026
Clean label, proteins, premiumisation... Discover the trends in dining in 2026 and their impact on ingredients.
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Understanding the role of storytelling in nutrition
Nutrition storytelling is transforming the way consumers perceive and interact with ingredients. Here's how it works.
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Ingredients and women's health: the anatomy of a nutritional El Dorado that is shaking up the market
Ashwagandha, intimate probiotics, beauty collagen... Analysis of the ingredients and women's health trends that are revolutionising the market.
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Pepsi enters the era of the prebiotic soda: deciphering a sectoral transformation
With its new prebiotic soda, the brand is exploring a new segment combining pleasure, digestive health and innovation. A trend to watch.
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To win B2B, it's no longer enough to be known: trust is becoming the new sinews of war
According to a LinkedIn-Ipsos study, 81 % of B2B decision-makers choose a brand they trust, even a little-known brand. Here are some explanations.
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The attention equation: why quality of attention is worth more than quantity
A McKinsey report on the attention equation reveals the real levers for monetising content. It could revolutionise your B2B strategy.
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Coming revolution in the US Dietary Guidelines
Reform of the "Dietary Guidelines": return of "whole" foods, promotion of plant proteins and monitoring of ultra-processed foods.
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Prebiotics and probiotics now available in snack foods
Faced with the rise of healthy snacking, prebiotics and probiotics are emerging as powerful differentiators. Analysis.
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Purple bacteria: the future of sustainable proteins on your plate?
Purple bacteria are emerging as an innovative source of alternative proteins in the face of today's environmental challenges. Here's why.
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